LIZ CLAIBORNE JCPENNY

The LC Logo Icon for JC Penney: Designed hand-drawn icon. Used in product identity and product design.

The LC Logo Icon Pattern.

Liz Claiborne Logo Refresh: Typography reverted to original logo with new color treatment and sub-category.

Liz Claiborne Logo Product Identity: Apparel. Art Directed and Designed.

Liz Claiborne Logo Product Identity: Accessories. Art Directed and Designed.

Examples of LC icon used in product branding and design.

LC Jewelry Ad: Art Directed and Designed. Photographer: Brian Pineda, Re-toucher: Dan Staroff.